FUW Insurance Services hosts successful Annual Sales Conference

FUW Insurance Services hosts successful Annual Sales Conference

FUW Insurance Services Ltd, Wales’ leading specialist agricultural insurance broker, hosted its fourth annual Sales Conference at the Trefeddian Hotel in Aberdyfi, Gwynedd, on Wednesday 28 January 2026.

The event brought together FUW Insurance Services Account Executives and staff from across Wales, alongside more than 15 insurer partners, providing a valuable opportunity to engage, network and discuss the latest developments, challenges and innovations within the insurance sector.

Kindly sponsored by leading specialist motor insurer, ERS, the conference featured a full programme of presentations and discussions throughout the day, including sponsored insurer partner sessions with ERS, iFarm, Intact, MSIG and GEO. These sessions showcased new and evolving products, underwriting approaches and sector insights, highlighting the strong collaborative relationships between FUW Insurance Services and its insurer partners.

As part of the day, insurer partners were given an in-depth presentation on the current prospects for Welsh agriculture, delivered by Farmers’ Union of Wales Head of Policy, Gareth Parry, and Head of Communications, Aled Morgan Hughes. Their insights on the brand new Sustainable Farming Scheme provided insurer partners with valuable context on the political, economic and practical challenges facing Welsh farmers, reinforcing the importance of providing specialist and tailored insurance solutions for the sector.

The conference also included a speed-dating style session between insurer partners and FUW Insurance Services Account Executives, designed to strengthen existing relationships, encourage open dialogue and ensure a shared understanding of customer needs across Wales. A dinner to close the conference was kindly sponsored by Intact insurance. 

Commenting following the event, FUW Insurance Services Operations Director, Karen Royles, said:

“We were delighted to host our fourth annual Sales Conference and to see it prove such a success. This was a new venue for us but we witnessed the same high level of enthusiasm, collaboration and shared insight between our Account Executives and insurer partners that continues to underpin the strength of our business.

Events like this are invaluable in helping us build strong relationships, share knowledge and ensure we continue to develop products and services that meet the needs of our clients. I would like to thank all of our insurer partners, sponsors and the Trefeddian Hotel for their support and for playing such an important role in making the day a terrific success once again.

2026 is set to be an exciting year for FUW Insurance Services, and it was great to kick it off on such a positive note.”